Artista Lead Generation CampaignIf you struggle to generate good leads for your company, you’re not alone. Every brand – tiny to giant – needs ways to add more subscribers, prospects, and customers
Lead Generation in Pakistan
RequirementIssues They Have:
Artista.pk in suffered from many barriers in its sales and needed to right are to target the customers. Pakistan is a competitive country in ecommerce industry, and prospects were choosing the competition.
There were also issues in their sales process. they relied mostly in word to mouth and The team relied too heavily on their internal sales staff, using account-based marketing. They needed to stand out from the competition by using sales tactics with more value, all while improving their sales process.
StrategyOptimize Digital Strategies
Instead of relying on a traditional lead gen process, we implemented digital strategies that optimized Artista Online Appearance.
We focused on three core digital marketing strategies: Search Engine Optimization, email marketing and digital marketing. They used an Alpha-Beta-Gamma testing strategy to ensure that they converted prospects at all angles while keeping costs down.
Search Engine Optimization (SEO):
Optimize Artista website for search engines to improve visibility in organic search results. Focus on keyword research, on-page optimization, and quality link-building strategies.
Build and segment your email list. Send personalized and targeted emails, including promotional campaigns, product recommendations, and newsletters. Uses automation to nurture leads and retain customers
Choose the social media platforms where your audience is most active. Create a content calendar, share product updates, run promotions, and engage with your audience through comments and messages
Artista Sales increased in Pakistan by 79% while achieving the same consistent revenue per session.
We advertised to Artista target market, which reduced advertising expenses by 75%, and promoted a Discounts + Special Offers. Special Offers were enhanced. Artista no longer needed to rely on traditional advertising methods and its internal sales process.
- Traffic Increased 60%
- Cost Reduced 75%
- Sales Increased 55%
- Email Marketing
- Digital Marketing
- Search Engine Optimization
The ChallengeGenerate Quality B2B Leads
Artista needed to generate more leads and attract new customers from B2C services. Their current strategy was generating website traffic but not new Sales. However, PR advertising can be expensive, so Artista knew they needed help attracting new clients while decreasing CPL costs.
They partnered with us, to accomplish Artista lead generation goals: