Startup Business Bureau Lead Generation CampaignIf you struggle to generate good leads for your company, you’re not alone. Every brand – tiny to giant – needs ways to add more subscribers, prospects, and customers
Lead Generation in USA – Pakistan – Middle East
RequirementIssues They Have:
Startup Business Bureau in Pakistan and USA initiated and want to grow their Business Services. On Initial Bases they suffered from many barriers in its growth and needed to overcome them. USA & Pakistan is a difficult field in Business Services, and prospects were choosing the competition.
There were also issues in their sales process as they don’t have any dedicated Sales Team. The Startup Business Bureau relied too heavily on their references only. They needed to stand out from the competition by using sales tactics with more value, all while improving their sales process.
StrategyOptimize Digital Strategies
Instead of relying on a traditional lead gen process, we implemented digital strategies that optimized sales funnel marketing.
We focused on two core digital marketing strategies: email marketing and digital marketing. They used an Alpha-Beta-Gamma testing strategy to ensure that they converted prospects at all angles while keeping costs down.
Startup Business Bureau Sales increased in Pakistan by 66% & in USA by 49% while achieving the same consistent revenue per session.
We advertised to Startup Business Bureau target market, which reduced advertising expenses by 74%, and promoted a Free after Sale Service rather than a paid service. Startup Business Bureau no longer needed to rely on traditional advertising methods and its internal sales process.
- Traffic Increased 50%
- Cost Reduced 74%
- Sales Increased 55%
- Email Marketing
- Search Engine Optimization
- Digital Marketing
The ChallengeGenerate Quality B2B Leads
Startup Business Bureau needed to generate more leads and attract new customers from B2B & B2C services. Their current strategy was generating website traffic but not new leads. However, advertising can be expensive, so Startup Business Bureau knew they needed help attracting new clients while decreasing CPL costs.
They partnered with us, to accomplish GLobalSign’s lead gen goals: